Techweek 2013 Chicago

Any developer will tell you it’s challenging to successfully bring software to an international user base.  In this session, kCura, shares their story of building an international company, providing best practices—as well as pitfalls—for companies to learn from as they do the same.  From making frequent overseas visits to finding kCura’s first U.K.-based channel partners, the speakers stress the importance of understanding different cultures and organizing a support team that can field 4 a.m. calls from Australia.